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Design for Socials

PROJECTS OVERVIEW

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Dibber HK

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Magknit

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The LAVA Hub

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LEH Foshan

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Padam VA

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DIBBER

Project: Online marketing campaign on Facebook.

Brief: Design on-brand adverts that suit a range of photo types, choosing text and logo placement to suit a variety of photo sizes.

Design Understanding: Balance of text and shape placement, working around restrictions of supplied images.

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MAGKNIT

Project: Social media posts across LinkedIn, Instagram and Facebook.

Brief: Curate a cohesive collection of posts that:

1. establishes our brand's presence in the online community
2. engages with potential customers 
3. and builds excitement towards the release of our app.


Design Understanding: Illustrator, Photoshop, brand cohesiveness.

Examples of past posts, email templates, banners etc.

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THE LAVA HUB

Project: Instagram feed

Brief: Curate a cohesive collection of posts that reflects the brand's style (like their website).

Design Understanding: Canva, photoshop.

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LEH FOSHAN

Project: Social media ads/posts on Instagram and Facebook.

Brief: Design a banner for the social media profile and create relevant posts based on the provided copy, to inform users or CTA. 

Design Understanding: Call-to-action design, design 'tricks' to visually separate of large copy/text.

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PADAM VA

Project: Social media posts on Instagram

Brief: Curate a cohesive collection of engaging posts that establish a brand presence and reflects the style of the website. Use carousel functions to create seamless, informative posts.

Design Understanding: Illustrator, bulk-production of posts, linking/carousel style posts.

examples of carousel posts:

© 2023 by Lauren Aislinn Murphy

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