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Brand Design

PROJECTS OVERVIEW

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THE TREE FELLA

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MAGKNIT

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THE LAVA HUB

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THE TREE FELLA

Branding concepts for a tree surgery company.
Including logo, colour palette and business cards, as well as a website.

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Logo client brief: Colours = simple, forest-inspired. Clear text. Tree surgeon or tree + saw. Modern but timeless. Take inspiration from the images below.

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Inspiration logos

Final logo

Business card client brief:
Logo, name, phone and email.
No text on the other side (space to write notes for clients)

Website client brief:
Simple website layout. Use own images. No sub-pages.

CTA = form to get in touch at the bottom.

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MAGKNIT

Re-branding. Colour palette, full/shortened logo, and app logo.

Logo client brief: colours = blues, black/white. Style = tech, sleek, modern. Inspiration from 'connections'.

Instagram
client brief:

Follow the colour palette. Bold text and colours, fun mix of shapes. Follow the 'connection' theme.

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THE LAVA HUB

Brand concept for a design and social media company.

Logo brief: colours = nature inspired, calming. Text should be fun but professional. Maybe some inspiration from lava rocks/volcanos.

final colour palette

Business card brief: Simple front face with logo and name. Back side with tagline, QR code and icons/socials

Website brief:
Simple layout. Clear flow and easy to follow for first-timers. Brand colours and images to match. Bold header that suits the nature/calming theme.

© 2023 by Lauren Aislinn Murphy

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