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DIBBER
Signage for new kindergarten, and informational leaflets for open days.


Project: Double sided informational leaflet for open days.
Brief: Keep to Dibber branding fonts/colours, fit all the provided text and QR codes whilst still be easy to navigate.
Design Understanding: Working with text heavy briefs, Using shapes and colour to create visual barriers and aid in information processing.


Project: Promotional signage for entrances.
Brief: Striking, clean and simple signage boards for entrances. Attract target market and direct them to get in touch.
Design Understanding: Visual hierarchy (what needs to stand out first, second etc), less is more (selecting the most relevant information to attract the correct market).

Project: Double sided informational leaflet for open days.
Brief: Keep to Dibber branding fonts/colours, fit all the provided text and QR codes whilst still be easy to navigate.
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KINETIC DESIGN
Various projects for a graphic design company.


Project: Toyota print advertisement (above).
Brief: Branded listings/advertisements similar to existing examples (left) using provided graphics and text. Adhere to size, alignment, colour and other branding requirements specific to Toyota Australia print products.
Design Understanding: Following strict brand guidelines and rules.
Project: Window display advertisement (below).
Brief: Take professional photographs of client products, clean images professionally and create advertisement based on our requirements; logo, supplied brand colours, display main model larger and the rest below. Prices, drive viewers to get in touch.
Design Understanding: Photography in a professional setting, professional level image editing (photoshop).


Initial plan (above) vs. final draft (left)
Photography setup, before & afters
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LEH FOSHAN
Project: Various print marketing materials.
Brief: Create an effective call-to-action banner and school open day brochure based on the written copy provided.
Design Understanding: Designing with consideration for real-world applications (e.g. leaving free space at the bottom of the banner because it will be covered by the desk).



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